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[VIEW THE TRAILER FOR 'WANDERLAND']

9.25.07
This Meat's Well Done

Vermont's Meathead Films have put eastern ski flicks in the national spotlight.

by Dan Mathers


New Hampshire's Stacey Rachdorf skies the backcountry terrain at Vermont's Stowe Resort during the filming of Wanderland. (C. Nelson James Photo)

It’s early September, and Geoff McDonald is spending long days and late nights in the Meathead Films studio adding titles, tweaking transitions and balancing audio levels. He's putting the final touches on the company’s new ski flick days before its premier at the International Freeskiing Film Festival in Montreal. Burning the midnight oil and working under a deadline might not sound terribly fun or glamorous. And it isn’t. But the rest of his job ain’t bad at all. As one-half of the duo that leads the Vermont-based Meathead Films, McDonald makes his living chasing snow and shooting the gnarliest ski flicks in the East.

McDonald, 25, and Chris "Rooster" James, 26, started their maverick ski film company six years ago when the two were still students at the University of Vermont. While virtually all other ski films showed people on exotic adventures like heli-skiing in Alaska or cutting untracked lines in Asia, the two college students decided to shoot their home: The East.

Now, this company that films ski adventures on mountains a fraction the size of those out west has become a major player in the ski porn industry. This autumn, their new flick Wanderland will embark on a 60-city tour, the size of which rivals the other major national ski film companies. Apparently, that’s what screwing around at school can do for you.
 


[DISCUSS MEATHEAD FILMS IN THE SIX STATES FORUM]


The Meatheads base their studio in Burlington, Vermont, where, if powder calls, they can easily shoot out to one of the region’s ski areas: Mad River Glen, Jay Peak and Stowe, which they love for its above-tree-line skiing. “It’s our favorite spot to ski out east,” says James.

It was the area’s mountains that called to the students in 2001 and gave birth to the Meatheads. At the time, McDonald and James were producing a Jackass-style television show for the university. While their antics got them more than two-dozen citations from the school, they were also honing their film skills. They combined those skills with snow in their first film, A Natural Force, which was about skiing, snowboarding and skateboarding. It was a hit at a public viewing at the university and was distributed locally on VHS. The next season they released their first ski-specific film, Elevated, which featured both new school and backcountry skiing. A handful of places showed it, sponsors supported it, and fans praised it.

“There were no other ski movies out there that were exclusively East Coast. People thought it was refreshing,” says James. “Everybody was pretty psyched. These were areas where they skied.”


Maine skier Shea Flynn makes the most of the urban streets of
Manchester, New Hampshire. (C. Nelson James Photo)

They followed that up with Schooled, which featured footage from nearby resorts like Stowe, Jay Peak and Sunday River, and a trip up to the Chic Choc Mountains of Quebec. The Meatheads then released their first documentary, Epoch, which is a must-see for any Northeast skier. The film features seven friends who climb and ski the highest peaks in Maine, New Hampshire, Vermont, Massachusetts and New York. Along the way, the film explores the history, settling and early skiing on these peaks and gives a glimpse of what it meant to ski the East before the days of the rope tow and ski lift. With these films, the Meatheads’ tour expanded, their number of sponsors grew, and their fan base took off. Enough so that when James and McDonald graduated in 2004, they were ready to make it their fulltime job and mission to showcase the mountains and skiers of the east.

“We just figured we’d try something different. This is where we grew up,” says James. “There’s a huge market out here. And there’s a crapload of stars out here.”

Those stars ripping untracked lines, catching air, doing flips and pulling 360s include characters like 21-year-old urban skier Will Wesson, 46-year-old mogul extraordinaire Radio Ron, and action sports show host Asia Magriby, who skied backcountry powder while being 5-months-pregnant for the Meatheads new flick last winter. Their personalities, stories and abilities, combined with the Meatheads’ quirky film style, have helped make Easterncentric ski flicks a success.

The past few years the Meatheads have released two other successful films, Born From Ice and Snow Gods. They’ve also launched a side project called Ski The East, which sells clothing, backcountry calendars and pint glasses, all extolling the virtues of eastern skiing.

The Meatheads’ newest film, Wanderland, features their crew exploring mountains in Newfoundland and central New York, where lake-effect snow made for great conditions late last winter. They’ll now spend the next few months working on the film tour. Then they’ll start working on next year’s project . . . if Mother Nature cooperates. James and McDonald have sweated out the snowless early winter months of the past two seasons.

“We were pretty scared the last couple of years with the late snowstorms,” says James. “But we always manage to pull through. If there’s snow falling, we’ll find it.”

For information on Meathead Films and a schedule for the Wanderland tour, visit the Meatheads’ website at www.meatheadfilms.com.

 

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